Programs & Projects

Snap Judgment 2010–2011

This multimedia, multiplatform project features a range of diverse voices and is gaining audience and momentum as a popular public media program. The program’s producers seek to build on its first season of storytelling by producing more radio programs, stage shows, videos and web content. It will continue to have distribution through PRX, NPR and the World channel, as well as through social media. It is building a young and diverse fanbase through social media, including more than 15,000 followers on Facebook. Thirty percent of its social media fanbase claims no other knowledge of public media outside of Snap Judgment. During this one-year grant, the project will hire a business director to help move it from a CPB grant–funded project to a sustainable enterprise.

Produced by
Snap Judgment LLC
Oakland, CA
Total CPB Investment
$700,000
Made possible by CPB's
Digital Grant
Radio Programming Grant