WNYC Music Integration Project

WNYC's Music Integration Project will address a problem that faces many dual-format public radio stations: how to spur listening to music programming while still serving a growing news/talk audience. WNYC will work to increase audience for its classical music programming by attracting listeners from its own news/talk audience.

CPB Funding Information

2007

$200,000
WNYC
New York City, NY

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