Loretta Sutliff was appointed to the CPB Board of Directors by President George W. Bush in 2008. She was reappointed by President Barack Obama and confirmed by the Senate in August 2013. She served as board chair from September 2016 to October 2018 and vice chair from September 2014 to September 2016.
Sutliff began her career in broadcasting in 1983. Working under the broadcast name of "Lori Gilbert," she has specialized in providing broadcast news to rural communities, with most of her career being spent as the news director for Elko Broadcasting Company's KELK-AM and KLKO-FM in Elko, Nevada. In 1999, the news department was named "News Station of the Year," by the Associated Press Television and Radio Association.
Ms. Gilbert also hosts a daily half-hour community news program, Elko Live, which provides listeners throughout northeastern Nevada with first-person news accounts of local, regional and national issues.
Ms. Gilbert is also active in her community promoting mental health awareness, suicide prevention and bringing attention to the crisis surrounding opioid and other addictions.
She has been a member of the board of directors of the Associated Press Television and Radio Association of California and Nevada and advised association members on rural news gathering and communications. She has served on the boards of the Elko County Family Resource Center, the Boys and Girls Club of Elko, and on the Elko County Juvenile Advisory Board. She currently serves the rural Nevada community as a founding member of the Elko Cancer Network and the Great Basin College Health Sciences Advisory Board.
Ms. Gilbert was recently inducted into the Nevada Broadcasters Hall of Fame. An accomplished poet, she is a regular host at the National Cowboy Poetry Gathering each year.
She is married to Dr. John Patrick Rice, a professor of fine arts and humanities at Great Basin College. They have a daughter, Olivia.
Her term expires in 2018.