Beth Jacobs, VP, Digital Strategy and Innovation

Beth Jacobs is Vice President, Digital Strategy and Innovation at the Corporation for Public Broadcasting. In this capacity, she focuses on strategy, planning and major initiatives to accelerate digital transformation and innovation, including infrastructure investments, throughout the public media system.

Ms. Jacobs brings with her more than 20 years of experience developing, leading and scaling profitable digital businesses in both early-stage tech companies and large media brands. Before coming to CPB in 2019, she served as the Senior Director for Personalization and Distribution Strategy and Operations at Choice Hotels. Previously, she was Vice President, Product Management and Strategy at 3Pillar Global and the executive lead managing 3Pillar Labs, an innovation lab for emerging technologies. Other senior roles leading digital growth businesses include three years as the General Manager – Mobile at The Washington Post; six years at AOL as the Vice President - Mobile Business Development; and strategic partnership and marketing roles at The Weather Channel, Cox Interactive Media and AT&T. Mobile Marketer named Jacobs a “Mobile Woman to Watch" in 2012.

Ms. Jacobs has an MBA in Marketing and International Business from New York University’s Stern School of Business and a BA in International Relations and Japanese and East Asian studies from Bucknell University.