Job Description:

ob Title:          Director of Business Sponsorships

Department:     Development

Reports To:         SVP of Development

Classification:    Regular Full-Time

FLSA Status:    Salary Exempt

Work Location:     Colchester, Vermont

Cellular Phone Reimbursement Eligible: Yes

Prepared Date:    September 2023


The Director of Business Sponsorships is a producing sales management position, leading Vermont Public’s corporate underwriting and sponsorship program. The director, in concert with the associate director, supervises a team of Account Managersin reaching the organization’s revenue goals by developing and executing sales strategies as well as cultivating and sustaining relationships, both internal and external.

Essential Duties & Responsibilities 

  • Provide leadership and strategy to the Business Sponsorship department.

  • Manage the overall underwriting and sponsorship program, including relationships within the organization.

  • Meet department revenue goals through underwriting and sponsorship sales and retention.

  • Manage a portfolio of underwriting and sponsorship clients.

  • Lead and supervise staff through individual coaching and team meetings. 

  • Maintain understanding of the current market and media to create effective sponsorship strategies.

  • Cultivate positive sponsor connections that help create lasting relationships.

  • Assure the department maintains accurate sponsor records, contracts and client billing information. 

  • Monitor Accounts Receivable and create plans for collection.

  • Represent the interests, needs and resources of the corporate support team and department, and collaborate across departments to achieve mutual goals.

  • Assure departmental compliance with FCC, and organization’s underwriting guidelines and ethics policy and that copy standards maintain a positive audience experience.

  • Represent Vermont Public in the business community.

  • Serve as a member of Vermont Public’s management team. 

  • Communicate underwriting opportunities to supporters at a high level: in writing, in conversation, and in formal presentations

  • Ability to develop effective underwriting and sponsorship pricing proposals that meet the goals and budgets of diverse clients while achieving Vermont Public’s revenue goals. 

  • Ability to work independently and collaboratively, and in a fast-paced, deadline-driven environment.

  • Effectively lead and manage a team(recruiting, training, supervision, recognition).

  •  Successfully develop and achieve  sales and performance goals, (individually and in a team leadership role).



  • A high level of commitment and dedication to the mission of the organization and public media.

  • Ability to cultivate and develop inclusive and equitable working relationships with co-workers and audience, supporting and enhancing a culture of belonging.

  • Preserving confidentiality appropriately.

  • Serving as an excellent ambassador for the organization, both formally and informally. Helping audience and potential audience members, donors, and potential donors connect with the organization.

  • Facilitating excellent communications across departments, among employees, and with the public. Fostering open and candid relationships with Vermont Public audience and donors. Managing conflict constructively.

  • Demonstrating a commitment to the continuous improvement of the organization’s ability to fulfill its mission and vision. 

  • Demonstrating and encouraging creativity and enthusiasm for this work.

  • Expressing consistent, high-performance expectations for themselves, their department, the leadership, and the organization itself.

  • Developing a broad understanding of the organization’s departments, programs, and services to assist donors, collaborate effectively with peers, ensure respectful communication and teamwork among departments.

Supervisory Responsibilities: 

  • Associate Director of Business Sponsorships

  • Account Managers, Business Sponsorships

Position Requirements

Education and Experience

Bachelor’s degree or at least 5 years of relevant experience in sales, marketing, development or related field(s). Supervisory or managerial experience is required, including a demonstrated record of effective team leadership. 

Working Conditions

Work is normally performed in a climate-controlled office environment with moderate noise levels (computers, telephones, etc.).  No known environmental hazards are encountered in the normal performance of job duties.

Physical Demands

Work involves standing and walking for brief periods, bending, and filing, but most duties are from a seated position. There is potential for eyestrain from reading detailed materials on a computer screen. Deadlines, workloads during peak periods, and changing priorities may cause increased stress levels. Work requires finger dexterity and eye-hand coordination to operate computer keyboards at a moderate skill level. 

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Please note: This is not an all-encompassing statement of this position’s responsibilities. While it attempts to be comprehensive, new responsibilities may be assigned to this position at any time.

Vermont Public is a proud equal-opportunity employer. We work diligently to recruit a broad pool of candidates and to hire and promote qualified individuals whose personal experiences, characteristics, and talents reasonably reflect the diversity of the communities served by Vermont Public. Our equal employment opportunities apply to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. We encourage applications from women, minority groups, veterans, and people with disabilities.

Job Location: 
Colchester, VT
United States
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Job Type: 
Full time
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