This is an excellent opportunity for the right sales professional to join our team! Under the general supervision of the Managing Director SFPBS, The Health Chanel and Comtel Inc. the Director of Underwriting will be responsible for participating in identifying, developing, and signing partnership, sponsorship and advertising deals that drive new and existing revenue for the company’s media properties.
The Director of Underwriting will create, execute, and drive revenue growth for WPBT, WXEL, The Health Channel and COMTEL Inc. through underwriting, creating strategic partnerships, and integrating sponsors messages in the TV and digital outlets available from these highly regarded media properties. Introduce advertisers and agencies to PBS TV and Digital properties. Find innovative ways to engage and deliver value to sponsors who are new to PBS. Cultivate new relationships with corporations, ad agencies, and local businesses. Convert sponsors and advertisers from your existing book of business to reach the PBS audience through the SFPBS properties online and over the air. Work collaboratively and strategically with your supervisor to deliver the highest possible returns for the company. Closing business through a strong volume of calls, meetings, and proposals is paramount to success in covering the large territory this position provides. Creating growth through new strategic partnership opportunities for specific programming projects. Develop, maintain and present marketing materials and data through strong enthusiastic presentations. Collaborate with colleagues to develop a winning mixture that delivers results.
Ideal candidate will have a Bachelor’s degree and a minimum of five 5 years demonstrated experience in selling broadcast and digital sponsorships, advertising and underwriting. Proven experience in prospecting, building and closing strategic partnerships. A solid book of business and history of performance. Active client base in South Florida with strong documented record of revenue growth. Excellent computer skills with a strong proficiency in PowerPoint and Excel. Experience with Salesforce or RE. Able to work independently. Demonstrated success in account management, communications and/or marketing. Proficient with creating compelling presentations. Ability to work remotely and still deliver strong sales results. A strong, enthusiastic spirit that allows you to see opportunity at every turn.
South Florida PBS is a community-licensed public television station serving South Florida from the Treasure Coast to the Florida Keys. South Florida PBS produces and provides programs and services to the community through varied media platforms. The region served is dynamic, diverse and rich in arts and culture.
Send resume with cover letter to: South Florida PBS, HR, P.O. Box 610002, Miami, FL 33261-0002, or firstname.lastname@example.org, EOE, M/F/D/V