TITLE: Director of Membership
REPORTS TO: VP of Development
SUMMARY: Texas Public Radio strives to be the most trusted and reliable source of news, educational and cultural content, and classical music in Texas. TPR operates seven public radio stations. Our broadcast service area spans 20,000 square miles across 22 counties in South Central Texas, reaching 280,000 listeners weekly. We are non-commercial, non-profit and community supported. We are looking for a Director of Membership to provide thoughtful and strategic leadership to our membership fundraising and stewardship program. More than 50% of TPR’s annual revenue is provided by our individual and business members.
The Director of Membership is responsible for planning and implementing, directly and through effective supervision of staff, all Membership Department functions including member database management, in-bound and out-bound member calls, direct mail, email, and on-air fundraising. The Director of Membership has primary responsibilities for planning, organizing and overseeing our bi-annual on-air Pledge Drives. This person will be responsible for growing membership and member generated revenue, and for increasing the sustaining membership program, with a portion of their compensation determined by their ability to meet growth targets.
DUTIES AND RESPONSIBILITIES:
Plans and leads execution of individual membership and business membership fundraising and stewardship initiatives.
Oversees Membership Department activities, provides problem solving guidance, manages staff and is cross-trained in all functions to lend support when required.
Develops effective written, audio, and digital media communication materials for members, including online campaigns; on-air campaigns; renewals, additional gifts and lapsed mail campaigns; vehicle solicitations; acquisition and new member initiatives; premium fulfillment; gift acknowledgements and year-end tax receipts.
Organizes, oversees, and leads the execution of two annual on-air Pledge Drives including assisting the VP of Development with securing challenge monies, orchestrating Pledge Drive tempo and tone, developing strategies to increase participation, determining premiums and other member benefits, and overall management of the Pledge Drives.
Strengthens donor relationships by planning and designing effective development efforts including events with identified donor groups such as the McClain Circle, the Pinnacle Circle, the Gwathmey Legacy Guild and others.
Exercises fiscal responsibility in the oversight of the Membership Department budget.
Ensures that all individual member and business member contributions are properly solicited and recorded, applying best practices in donor stewardship.
Analyzes detailed monthly reports including current, year-to-date information and trends for all areas of individual and business member giving.
Plans and attends TPR and other community events and functions, sometimes after hours or on weekends, in order to cultivate and appropriately steward members.
Performs other related duties as assigned.
EDUCATION: Bachelor’s Degree in Marketing, Non-Profit Management, Communications, or related field preferred, or equivalent experience. CFRE a plus.
EXPERIENCE: A minimum of three years of membership fundraising, pledge drive fundraising, or experience in a related field that translates into donor cultivation, relationship building, and stewardship. Experience in public media fundraising is a plus.
Experience in use of membership database or donor database for management of member donations, contact records, and mailings.
Excellent organization and communication skills, both written and spoken.
Demonstrated professionalism and personal relationship skills, including the ability to work well with other team members.
Solid work ethic, with the ability to capably handle multiple competing priorities and adjust work hours according to the demands of the job.
Self-starter with well-defined leadership skills and supervisory experience.
Must have a valid Class C driver’s license and reliable transportation.
Using fingers to make small movements such as typing or picking up small objects.
Frequently conveying detailed or important instructions or ideas accurately, clearly, and quickly.
Able to hear average or normal conversations in person or by phone.
Frequently and regularly using the wrists, hands, and fingers.
Average, ordinary, visual acuity necessary to prepare or inspect documents or other materials.
Sedentary work; sitting most of the time.
May have to lift folders, files, papers, audio/video equipment, and other such items weighing up to approximately 25 lbs.
NOTE: This job description is intended to describe the general nature and level of work performed. It is not intended to serve as an exhaustive list of all duties, skills, and responsibilities required. Additionally, this job description is not intended as an employment contract, implied or otherwise, and Texas Public Radio continues to maintain its status as an at-will employer.
To apply: Send cover letter, resume, references and salary requirements to firstname.lastname@example.org. Please indicate where you saw the ad. TPR is an EEO employer.
If preferred, you may send in your resume to:
Texas Public Radio
8401 Datapoint Drive
San Antonio, TX 78229
Attn: Director of Membership search