Job Description:


The Producer is responsible for creating compelling and creative broadcast and digital/online shows and stories for Wisconsin Public Television.  This individual is a production specialist and should exhibit a high degree of skill in project visualization and conception, field and studio production; single and multi-camera work; scripting and post-production.  Content focuses primarily on arts, culture and feature shows and stories, and may extend to other areas as well.  Must always maintain factual accuracy and uphold the highest principles of editorial integrity.  This position reports to the Executive Producer of Cultural Affairs.


  1. Proactively research and develop broadcast and digital show and story ideas.  Work with Executive Producer to develop and define new productions.
  2. Produce original, compelling and creative short-form video stories for use in broadcast programs, digitally online, in classrooms or in social media. 
  3. Produce broadcast and digital content as part of WPT’s Young Performers Initiative (  Collaborate with YPI education partners to determine project needs and best plans for fulfilling those needs.
  4. Produce live and post-produced studio and remote, multi-camera full length shows. Work with partners, venue personnel, and WPT staff to determine best strategies for coverage, presentation and delivery.  Manage multiple versions of projects (e.g.: broadcast & live stream, DVD, archived stream, educational use, etc.) when appropriate.
  5. Oversee all elements of assigned productions including, but not limited to:  Timeline; location scouts; scheduling production resources; communication with venue and participants; conducting field interviews; scripting; overseeing edit; and delivery for broadcast or digital distribution. 
  6. Communicate and collaborate with other departments such as Development, Promotions, Online and Community Engagement related to assigned productions.   
  7. Handle all project administrative procedures such as creating budgets, budget status reports, rights and releases, service agreements and other administrative duties as assigned.
  8. Actively engage with diverse communities throughout Wisconsin to discover sources for shows and stories, with a goal of infusing diverse perspectives and experiences into work product.
  9. Actively participate in staff and partner meetings.
  10. Work quickly, creatively, professionally and calmly in high energy, deadline-based environment.  Handle multiple tasks and priorities efficiently.  Work well independently and in teams. 
  11. Demonstrate respect for others in all workplace relationships and interactions.  Recognize multiculturalism and diversity as organizational assets. 
  12. Maintain standards of journalistic ethics and excellence as described in WPT/WPR Statement of Ethics for Editorial Staff:
  13. Other duties as assigned.  Possibilities include, as skill sets allow, video & audio editing, operation of video camera to gather field content, creation and distribution of social media content, and multi-camera directing.


  • Creative video storytelling skills combined with editorial judgment. 
  • Excellent organizational and communication skills.  Proactive and self-directed.  Must actively research and pitch ideas then act on approved ideas.
  • Ability to work some evenings, weekends and occasional overnight travel as projects warrant.
  • Calm and resourceful when challenges occur, or when schedule is unexpectedly disrupted and when under tight deadlines.
  • Travel to urban and rural areas throughout Wisconsin as required to meet people, explore places and events, gather information and complete projects.  Respectful interactions and an inquisitive nature to build and maintain sources.
  • Ability to assess visual and aural elements for productions and show edits.


  • Bachelor’s degree or equivalent combination of education and experience.  Experience must include at least 2 years full time professional video production work.
  • Demonstrated ability to research ideas and produce compelling, entertaining and informative shows and stories.  
  • Creative, engaging and clear writing/scripting for broadcast, web and social media audiences.  Ability to write scripts, with factual integrity, that move, surprise, dazzle and engage.
  • Experience producing music, arts or cultural content. 
  • Demonstrated ability to be self-directed and work independently, as well as collaboratively and cooperatively in teams.
  • Organizational skills necessary for successful show and story production and to consistently meet all deadlines.
  • A desire to learn, a proactive attitude, and an ability to adapt quickly to change.
  • Ability to communicate with tact, diplomacy and professionalism with colleagues, partners and the general public. Must interact and work well with young performers as well as adults.
  • Knowledge of basic journalistic editorial principles, ethics and standards.
  • Demonstrated commitment to diversity and inclusion and incorporating diverse perspectives into work product.


  • Experience using Avid Media Composer, Premiere or equivalent non-linear editing systems. 
  • Experience directing live or live-on-tape studio or remote, multi-camera performance productions.
  • Experience operating Canon C100 camera package or other professional-quality video camera.  
  • Familiarity or experience with public media.
  • Experience with social media and web distribution.


We expect to pay a salary in the mid to high $40’s with actual pay dependent on experience, qualifications and official title. UW-Extension offers a comprehensive benefits package.  Details here:



For best consideration, apply online through our applicant portal by 2/28/18. This is Job id #14026. If you are a current UW System employee use All of the following must be received for your application to be complete:  1) Resume; 2) A cover letter or narrative (up to two pages) describing how your experience relates to the job duties, essential job functions, minimum and desirable qualifications for this position at this organization.  3)  A digital file or link to 3-4 examples of your producing work; include a notation of your role for each sample.  4) 3-5 professional references including e-mail and phone contact information - at least one must be a supervisory reference.

Questions? Contact: Betsy Nelson, Wisconsin Public Television, 821 University Avenue, Madison, Wisconsin  53706; 608-262-5221;  


A criminal records review will be conducted for final candidates.  In compliance with the Wisconsin Fair Employment Act, the University does not discriminate on the basis of arrest or conviction record. Convictions and pending charges will be considered only if they are substantially related to the circumstances of this position.

Employment is contingent on establishment of identity and verification of employment eligibility as required by the Immigration Reform and Control Act of 1986.

It is the policy of UW-Extension to provide reasonable accommodations for qualified individuals with disabilities who are employees or applicants for employment. If you require an accommodation to participate in any part of the hiring process, please contact:

As a unit within the University of Wisconsin Extension, WPT is an Equal Employment Opportunity and Affirmative Action employer and no qualified applicant will be eliminated from consideration. WPT is committed to achieving a diverse workforce and to maintaining an atmosphere of diversity and inclusion.  We want our staff and programming to reflect the rich culture and diversity of our state and actively encourage applicants from diverse backgrounds to apply.

Job Location: 
Madison, WI
United States
Job Category: 
Wednesday, February 28, 2018
Job Type: 
Full time
Send Application Materials To: 

please apply online at  this is job id#14026

(608) 262-5221
Job Field: