Urban Alternative Music Format – Phase 3 - Research
Paragon Media Strategies provides market-based research and consultation to public radio stations implementing the Urban Alternative format to reach younger, more diverse audiences in Jackson, MS (The Sipp); Minneapolis, MN (Carbon Sound); and Milwaukee, WI (HY-FIN).
Total CPB Investment:$287,840
Made Possible by CPB's Investment:
Paragon Media Strategies LLC
Music & Dance
African American & African